Opened in 1936, Beter is a third generation family company based in Barcelona, Spain.
Over the last 80 years, the company has become an expert in beauty care, constantly developing innovative products in the categories: manicure and pedicure, hair care, body care and precision makeup. It develops a series of practical, ergonomic and safe to use tools based on state-of-the-art technology.
Nowadays, BETER is a world leader in the creation of beauty accessories.